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OBOS // Diils
Project type
Product sprint
Date
Fall 2023
Role
Cathrine was process lead and Linda was business designer and concept developer..
The Challenge:
OBOS, Norway's largest housing developer, needed to accelerate their new service development - moving swiftly from strategy to concrete product. They partnered with us to speed up their journey from concept to market-ready solution.
Our Co-creation Journey:
Phase 1: Concept Refinement
Linda collaborated with Diils' CEO to crystallize the service concept. We began with user testing, conducting interviews with board leaders from 6 housing cooperatives, using simple hand-drawn sketches to gather authentic feedback. This phase culminated in facilitating the development of the service's brand platform.
Phase 2: Prototype Development
We accelerated from concept to functional prototype through an intensive product sprint. This brought together a cross-functional team including: CEO of the new service,Industry experts, Designer and Developers.The team collaborated intensively for one week, focusing on both user testing and technical proof-of-concept.
The Impact: This co-creative approach delivered remarkable results. The first version of the Diils application went from sprint to market launch in just 4 months, demonstrating the power of structured collaboration and rapid innovation. 🚀